PHILOSOPHY

IMAGINARY WATCHMAKING

We have two contradictory ideals.

  • Extracting the abstract aspect from the metal and pursuing the art of metal beyond the characteristics of its functionality
  • Making an authentic watch as a tool that has the function to indicate time as an extension of the 1930s–1950s, the golden age of mechanical wristwatches.

The coexistence of this intense contradiction is the origin of our creation and gives the unique value of “unreality” to our work.